Protel Holding, pazarlama organizasyonunu g\u00fc\u00e7lendirmeye devam ediyor. \u015eirket, dijital pazarlama, marka konumland\u0131rma ve b\u00fcy\u00fcme stratejisi alanlar\u0131nda yurt i\u00e7i ve yurt d\u0131\u015f\u0131nda edindi\u011fi deneyimiyle tan\u0131nan Onur B\u00fcy\u00fcky\u0131ld\u0131r\u0131m\u2019\u0131n Pazarlama Direkt\u00f6r\u00fc olarak g\u00f6reve ba\u015flad\u0131\u011f\u0131n\u0131 duyurdu. B\u00fcy\u00fcky\u0131ld\u0131r\u0131m, 2023-2024 d\u00f6neminde de Protel\u2019de ayn\u0131 g\u00f6revi y\u00fcr\u00fctm\u00fc\u015f, bu kez farkl\u0131 sekt\u00f6rlerde edindi\u011fi deneyimle \u015firketin y\u00f6netim kadrosuna geri d\u00f6nm\u00fc\u015f oldu. Ger\u00e7ekle\u015fen atamayla birlikte B\u00fcy\u00fcky\u0131ld\u0131r\u0131m\u2019\u0131n liderli\u011finde Protel\u2019in pazarlama organizasyonunun \u015firketin b\u00fcy\u00fcme stratejileriyle daha g\u00fc\u00e7l\u00fc bi\u00e7imde entegre edilmesi hedefleniyor.<\/p>\n
Onur B\u00fcy\u00fcky\u0131ld\u0131r\u0131m kimdir?<\/p>\n
E\u011fitim hayat\u0131na ABD\u2019de The University of Texas at Arlington\u2019da Pazarlama lisans program\u0131yla ba\u015flayan B\u00fcy\u00fcky\u0131ld\u0131r\u0131m, Texas A&M Commerce\u2019te MBA derecesini ald\u0131. Kariyerine 2004 y\u0131l\u0131nda ABD\u2019de perakende ve telekom\u00fcnikasyon sekt\u00f6rlerinde ad\u0131m atan B\u00fcy\u00fcky\u0131ld\u0131r\u0131m, T\u00fcrkiye\u2019ye d\u00f6n\u00fc\u015f\u00fcn\u00fcn ard\u0131ndan DYO, Logo Yaz\u0131l\u0131m, Vispera, Mechsoft ve Great Place To Work gibi \u015firketlerde farkl\u0131 pazarlama ve i\u015f geli\u015ftirme sorumluluklar\u0131 \u00fcstlendi. 2023-2024 d\u00f6neminde Protel’de CMO olarak g\u00f6rev yapan B\u00fcy\u00fcky\u0131ld\u0131r\u0131m, farkl\u0131 sekt\u00f6rlerde edindi\u011fi deneyimin ard\u0131ndan yeniden Protel Holding’in pazarlama liderli\u011fini \u00fcstleniyor.<\/p>\n
B\u00fcy\u00fcme stratejisi, veri odakl\u0131 pazarlama ve ticari performans y\u00f6netimini bir araya getiren Onur B\u00fcy\u00fcky\u0131ld\u0131r\u0131m, yeni g\u00f6revinde pazarlama faaliyetlerini sat\u0131\u015f f\u0131rsatlar\u0131, m\u00fc\u015fteri kazan\u0131m\u0131 ve s\u00fcrd\u00fcr\u00fclebilir gelir art\u0131\u015f\u0131yla daha do\u011frudan ili\u015fkilendirmeyi hedefliyor. Protel’in farkl\u0131 m\u00fc\u015fteri segmentlerindeki b\u00fcy\u00fcme potansiyelini ortaya \u00e7\u0131karmaya ve pazarlama yat\u0131r\u0131mlar\u0131n\u0131n \u00f6l\u00e7\u00fclebilir i\u015f sonu\u00e7lar\u0131na katk\u0131s\u0131n\u0131 art\u0131rmaya odaklanacak.<\/p>\n
Pazarlama stratejisi ve dijital d\u00f6n\u00fc\u015f\u00fcm alanlar\u0131ndaki deneyimini yapay zek\u00e2 destekli uygulamalarla birle\u015ftiren B\u00fcy\u00fcky\u0131ld\u0131r\u0131m, pazarlama s\u00fcre\u00e7lerinin daha verimli h\u00e2le getirilmesine, veri odakl\u0131 karar alma k\u00fclt\u00fcr\u00fcn\u00fcn g\u00fc\u00e7lendirilmesine ve teknolojinin i\u015f yap\u0131\u015f bi\u00e7imlerine entegre edilmesine odaklan\u0131yor.<\/p>\n
\u00a0<\/p>\n
\u00a0<\/p>\n
Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"
Protel Holding, pazarlama organizasyonunu g\u00fc\u00e7lendirmeye devam ediyor. \u015eirket, dijital pazarlama, marka konumland\u0131rma ve b\u00fcy\u00fcme stratejisi alanlar\u0131nda yurt i\u00e7i ve yurt d\u0131\u015f\u0131nda edindi\u011fi deneyimiyle tan\u0131nan Onur B\u00fcy\u00fcky\u0131ld\u0131r\u0131m\u2019\u0131n Pazarlama Direkt\u00f6r\u00fc olarak g\u00f6reve ba\u015flad\u0131\u011f\u0131n\u0131 duyurdu. B\u00fcy\u00fcky\u0131ld\u0131r\u0131m, 2023-2024 d\u00f6neminde\u2026<\/p>\n","protected":false},"author":1,"featured_media":12490,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-12489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gundem"],"_links":{"self":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/12489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=12489"}],"version-history":[{"count":0,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/12489\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media\/12490"}],"wp:attachment":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=12489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=12489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=12489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}