Yapay zeka agent platformu Wonderful, T\u00fcrkiye\u2019deki faaliyetlerine ve yat\u0131r\u0131mlar\u0131na resmen ba\u015flad\u0131\u011f\u0131n\u0131\u00a0duyurdu.\u00a0\u015eirketin T\u00fcrkiye’deki t\u00fcm operasyonlar\u0131n\u0131\u00a0kurmak ve y\u00f6netmek\u00a0\u00fczere, teknoloji ve pazar geli\u015ftirme alan\u0131nda uluslararas\u0131\u00a0deneyime sahip olan Neyran Arslant\u00fcrk, Wonderful T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc\u00a0olarak atand\u0131.<\/p>\n
2025 y\u0131l\u0131n\u0131n ba\u015f\u0131nda kurulan ve\u00a0\u00e7ok h\u0131zl\u0131\u00a0bir b\u00fcy\u00fcme g\u00f6stererek Amsterdam merkezli global bir yapay zeka platformuna d\u00f6n\u00fc\u015fen\u00a0Wonderful, entegre AI agent\u00a0hizmetleri ile\u00a0\u015firketlerin ses, sohbet ve e-posta gibi kanallar\u00a0\u00fczerinden her dilde\u00a0\u00fcst\u00fcn m\u00fc\u015fteri hizmeti sunan yapay zeka agent\u2019lar\u0131\u00a0(temsilcileri) olu\u015fturmas\u0131na, y\u00f6netmesine ve izlemesine olanak tan\u0131yor.\u00a0Platformun kullan\u0131m alanlar\u0131\u00a0m\u00fc\u015fteri deste\u011fiyle s\u0131n\u0131rl\u0131\u00a0kalm\u0131yor;\u00a0\u00e7al\u0131\u015fan e\u011fitimi, sat\u0131\u015f\u00a0deste\u011fi, yasal uyumluluk, dahili BT deste\u011fi ve i\u015fe al\u0131m (onboarding) s\u00fcre\u00e7leri gibi yeni alanlara da h\u0131zla geni\u015fliyor.\u00a0\u015eirket, derin yapay zeka altyap\u0131s\u0131n\u0131\u00a0g\u00fc\u00e7l\u00fc\u00a0yerel kurulum ve operasyon modeliyle birle\u015ftirerek, kurumsal yapay zeka adaptasyonunu pratik ve verimli k\u0131l\u0131yor.<\/p>\n
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T\u00fcrkiye lansman\u0131 \u00f6ncesinde 100 milyon dolar yat\u0131r\u0131m ald\u0131<\/p>\n
Wonderful\u2019\u0131n\u00a0\u201c\u00f6nce yerel\u201d\u00a0yakla\u015f\u0131m\u0131\u00a0ve lokal uygulama g\u00fcc\u00fc, k\u00fcresel yat\u0131r\u0131mc\u0131lardan g\u00fc\u00e7l\u00fc\u00a0bir kar\u015f\u0131l\u0131k buldu.\u00a0\u015eirket, T\u00fcrkiye lansman\u0131yla e\u015f\u00a0zamanl\u0131\u00a0olarak 11 Kas\u0131m\u2019da 100 milyon dolarl\u0131k A Serisi yat\u0131r\u0131m ald\u0131\u011f\u0131n\u0131\u00a0duyurdu. Index Ventures liderli\u011finde ger\u00e7ekle\u015fen tura, Insight Partners ve IVP gibi\u00a0\u00f6nde gelen yat\u0131r\u0131mc\u0131lar\u0131n yan\u0131\u00a0s\u0131ra mevcut yat\u0131r\u0131mc\u0131lar Bessemer Venture Partners ve Vine Ventures da kat\u0131ld\u0131. Bu son geli\u015fmeyle birlikte, Wonderful\u2019\u0131n kurulu\u015fundan k\u0131sa bir s\u00fcre sonra ald\u0131\u011f\u0131\u00a034 milyon dolar tohum yat\u0131r\u0131mla birlikte son 12 ayda toplam yat\u0131r\u0131m miktar\u0131\u00a0134 milyon dolara ula\u015ft\u0131.\u00a0<\/p>\n
Wonderful T\u00fcrkiye’nin ba\u015f\u0131na getirilen Neyran Arslant\u00fcrk,\u00a0\u015firketin T\u00fcrkiye’deki b\u00fcy\u00fcme stratejisine ve s\u0131f\u0131rdan in\u015fa edilecek operasyonlar\u0131na liderlik edecek. Daha\u00a0\u00f6nce yine teknoloji alan\u0131nda\u00a0\u00fcst d\u00fczey liderlik g\u00f6revlerini\u00a0\u00fcstlenmi\u015f\u00a0olan Arslant\u00fcrk,\u00a0Uber\u2019de T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc\u00a0olarak g\u00f6rev yapm\u0131\u015f; Skype ve Merrill Lynch gibi global\u00a0\u015firketlerde strateji, finans ve y\u00f6netim rollerinde bulunmu\u015ftu.<\/p>\n
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Neyran Arslant\u00fcrk:\u00a0\u201cGlobal teknolojimizi T\u00fcrkiye\u2019nin yerel dinamiklerine uyarlamak ve yapay zeka agent kullan\u0131m\u0131nda ileri\u00a0\u00e7\u00f6z\u00fcmler geli\u015ftirmek istiyoruz.\u201d<\/p>\n
Yeni g\u00f6revine ili\u015fkin heyecan\u0131n\u0131\u00a0dile getiren\u00a0Wonderful T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc\u00a0Neyran Arslant\u00fcrk,\u00a0\u015firketin T\u00fcrkiye pazar\u0131na bak\u0131\u015f\u0131n\u0131\u00a0ve hedeflerini\u00a0\u015f\u00f6yle a\u00e7\u0131klad\u0131:<\/p>\n
\u201cWonderful\u2019\u0131n global vizyonunu T\u00fcrkiye\u2019ye ta\u015f\u0131maktan b\u00fcy\u00fck bir heyecan duyuyorum. Hem global\u00a0hem de\u00a0\u2018\u00f6nce yerel\u2019\u00a0(local-first) yakla\u015f\u0131m\u0131m\u0131zla fark yarat\u0131yoruz. Wonderful\u00a0\u015fu anda aktif olarak pek\u00a0\u00e7ok\u00a0\u00fclkede kendi ekipleriyle beraber her lokal dilde global\u00a0\u00fcr\u00fcn\u00fcn\u00fc\u00a0yerelle\u015ftiriyor. Amac\u0131m\u0131z sadece lokal dilleri de\u011fil, k\u00fclt\u00fcr\u00fc, i\u015f\u00a0yap\u0131\u015f\u00a0bi\u00e7imlerini ve yerel dinamikleri anlayan\u00a0\u00e7\u00f6z\u00fcmler geli\u015ftirmek. Bu, T\u00fcrkiye\u2019deki\u00a0\u015firketlerin yapay zeka agent kullanma bi\u00e7iminde bir d\u00f6n\u00fc\u015f\u00fcm yaratabilir. Eski nesil chatbot\u2019lardan ya da basit sesli yan\u0131t sistemlerinden bahsetmiyoruz. CRM ve ERP gibi kurumsal sistemlerle entegre\u00a0\u00e7al\u0131\u015fan, m\u00fc\u015fterilere s\u0131f\u0131r bekleme s\u00fcresiyle 7\/24 destek sunan, sadece dili ve soruyu de\u011fil, duyguyu da anlayabilen, insan benzeri yapay zeka agent\u2019lar\u0131\u00a0geli\u015ftiriyoruz. Bu sayede m\u00fc\u015fteri hizmetleri bir ‘destek’ olmaktan\u00a0\u00e7\u0131k\u0131p\u00a0\u2018m\u00fc\u015fteri zekas\u0131na\u2019 (customer intelligence) d\u00f6n\u00fc\u015f\u00fcyor. Wonderful,\u00a0T\u00fcrkiye’yi\u00a0\u00e7ok b\u00fcy\u00fck bir potansiyel olarak g\u00f6r\u00fcyor ve b\u00fcy\u00fck i\u015fletmelerin yapay zekadan nas\u0131l somut ve h\u0131zl\u0131\u00a0bir\u00a0\u015fekilde maksimum fayda sa\u011flayabilece\u011fini birlikte yeniden tan\u0131mlayacak. Wonderful T\u00fcrkiye olarak, 2026 y\u0131l\u0131n\u0131n ba\u015f\u0131na kadar yerel ekiplerimizi kurarak, operasyonlar\u0131\u00a0tam kapasiteye ula\u015ft\u0131r\u0131p h\u0131zla yapay zeka alan\u0131nda somut de\u011fer yaratmaya ba\u015flayaca\u011f\u0131z.\u00a0Bu vizyonu hayata ge\u00e7irmek ad\u0131na, yapay zeka alan\u0131ndaki en yetenekli isimleri ekibimize katmak i\u00e7in\u00a0\u00e7al\u0131\u015fmalar\u0131m\u0131za ba\u015flad\u0131k.\u00a0Bu yat\u0131r\u0131m\u0131, yaln\u0131zca Wonderful i\u00e7in de\u011fil, ayn\u0131\u00a0zamanda T\u00fcrkiye\u2019nin yapay zeka ekosistemi i\u00e7in de\u00a0\u00f6nemli bir\u00a0geli\u015fme olarak g\u00f6r\u00fcyoruz.\u201d<\/p>\n
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Kurumsal g\u00fcvenlik ve yasal d\u00fczenlemelere uyumluluk\u00a0\u00f6ncelikli<\/p>\n
B\u00fcy\u00fck perakende, banka, telekom ve sa\u011fl\u0131k hizmetleri sa\u011flay\u0131c\u0131lar\u0131nda halihaz\u0131rda d\u00fcnyada ba\u015fka\u00a0\u00fclkelerde kan\u0131tlanm\u0131\u015f\u00a0sonu\u00e7lar\u0131\u00a0bulunan Wonderful\u2019\u0131n yapay zeka agent\u2019lar\u0131, fatura anla\u015fmazl\u0131klar\u0131n\u0131 \u00e7\u00f6zmekten hesap detaylar\u0131n\u0131\u00a0g\u00fcncellemeye, sorunlar\u0131\u00a0te\u015fhis etmekten randevular\u0131\u00a0planlamaya kadar on binlerce karma\u015f\u0131k m\u00fc\u015fteri etkile\u015fimini y\u00f6netiyor. Platform, bu etkile\u015fimlerin\u00a0\u00e7o\u011funu insan m\u00fcdahalesi olmadan\u00a0\u00e7\u00f6zebiliyor ve ortalama i\u015flem s\u00fcresini k\u0131saltabiliyor.\u00a0<\/p>\n
Platform ayn\u0131\u00a0zamanda GDPR, AB Yapay Zeka Yasas\u0131\u00a0(EU AI Act), DORA, SOC 2 ve NIS2 gibi ba\u015fl\u0131ca yasal d\u00fczenlemelere tam uyumluluk g\u00f6stererek kurumsal g\u00fcvenli\u011fi en\u00a0\u00fcst d\u00fczeyde sa\u011fl\u0131yor. Wonderful, kurulum\u00a0\u00fccreti olmayan ve ba\u015far\u0131n\u0131n m\u00fc\u015fterinin ba\u015far\u0131s\u0131yla\u00a0\u00f6l\u00e7\u00fcld\u00fc\u011f\u00fc \u015feffaf i\u015f\u00a0modeliyle de rakiplerinden ayr\u0131\u015f\u0131yor.<\/p>\n
\u0130\u015fletmelerin yapay zekadan nas\u0131l somut ve h\u0131zl\u0131\u00a0bir\u00a0\u015fekilde fayda sa\u011flayabilece\u011fini yeniden tan\u0131mlamay\u0131\u00a0ama\u00e7layan Wonderful\u2019\u0131n nihai hedefi ise T\u00fcrkiye\u2019den b\u00f6lgeye yapay zeka alan\u0131nda tart\u0131\u015fmas\u0131z lider konuma gelmek.<\/p>\n
\u00a0<\/p>\n
\u00a0<\/p>\n
Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"
Yapay zeka agent platformu Wonderful, T\u00fcrkiye\u2019deki faaliyetlerine ve yat\u0131r\u0131mlar\u0131na resmen ba\u015flad\u0131\u011f\u0131n\u0131\u00a0duyurdu.<\/p>\n","protected":false},"author":1,"featured_media":5990,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[3161,2848,461,118,3160],"class_list":["post-5989","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-saglik","tag-arslanturk","tag-global","tag-musteri","tag-turkiye","tag-wonderful"],"_links":{"self":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/5989","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=5989"}],"version-history":[{"count":0,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/5989\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media\/5990"}],"wp:attachment":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=5989"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=5989"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=5989"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}