{"id":6964,"date":"2026-01-13T01:36:00","date_gmt":"2026-01-12T22:36:00","guid":{"rendered":"https:\/\/vansondakikahaberler.com.tr\/index.php\/2026\/01\/13\/baskan-tugay-zeytinin-gelecegi-icin-5-stratejik-adim-atiyoruz\/"},"modified":"2026-01-13T01:36:00","modified_gmt":"2026-01-12T22:36:00","slug":"baskan-tugay-zeytinin-gelecegi-icin-5-stratejik-adim-atiyoruz","status":"publish","type":"post","link":"https:\/\/vansondakikahaberler.com.tr\/index.php\/2026\/01\/13\/baskan-tugay-zeytinin-gelecegi-icin-5-stratejik-adim-atiyoruz\/","title":{"rendered":"Ba\u015fkan Tugay: Zeytinin gelece\u011fi i\u00e7in 5 stratejik ad\u0131m at\u0131yoruz"},"content":{"rendered":"<p>\u0130zmir B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 Dr. Cemil Tugay, \u0130zmir B\u00fcy\u00fck\u015fehir Belediyesi ve Urla Belediyesi taraf\u0131ndan d\u00fczenlenen 2. Uluslararas\u0131 Urla Zeytin ve Sanat Festivali&#8217;nin a\u00e7\u0131l\u0131\u015f\u0131na kat\u0131ld\u0131. Zeytinin gelece\u011fi i\u00e7in \u0130zmir Zeytin Ara\u015ft\u0131rmalar\u0131 Enstit\u00fcs\u00fc, Zeytincilik Akademisi, \u0130zmir Zeytinya\u011f\u0131 Kalite Program\u0131, \u0130zmir Zeytin Rotas\u0131 ve \u0130zmir Olive Export Hub ba\u015fl\u0131klar\u0131nda 5 stratejik ad\u0131m atacaklar\u0131n\u0131 s\u00f6yleyen Ba\u015fkan Dr. Cemil Tugay, \u201cZeytin; sabr\u0131n, eme\u011fin ve k\u00fclt\u00fcr\u00fcn a\u011fac\u0131d\u0131r. Bu festival de bu a\u011fac\u0131n k\u00f6kleriyle sanat\u0131n dallar\u0131n\u0131 bulu\u015fturan bir k\u00f6pr\u00fcd\u00fcr\u201d dedi.<\/p>\n<p>Urla Belediyesi ve \u0130zmir B\u00fcy\u00fck\u015fehir Belediyesi\u2019nin katk\u0131lar\u0131yla d\u00fczenlenen, binlerce y\u0131ll\u0131k zeytin k\u00fclt\u00fcr\u00fcn\u00fc sanat\u0131n birle\u015ftirici g\u00fcc\u00fcyle bulu\u015fturan 2. Uluslararas\u0131 Zeytin ve Sanat Festivali ba\u015flad\u0131. 23 Kas\u0131m Pazar g\u00fcn\u00fcne kadar dopdolu etkinliklerle s\u00fcrecek festivalin a\u00e7\u0131l\u0131\u015f\u0131na, \u0130zmir B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 Dr. Cemil Tugay, Bal\u0131kesir B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 Ahmet Ak\u0131n ile e\u015fi Arbil Ak\u0131n, Urla Belediye Ba\u015fkan\u0131 Sel\u00e7uk Balkan, Bozcaada Belediye Ba\u015fkan\u0131 Yahya G\u00f6ztepe, Urla Cumhuriyet Ba\u015fsavc\u0131s\u0131 Fatih Ya\u015far Y\u00fccel, K\u00fclt\u00fcr eski Bakan\u0131, \u0130zmir eski Milletvekili Suat \u00c7a\u011flayan, CHP \u0130zmir eski milletvekilleri T\u00fcrkan Mi\u00e7oo\u011fullar\u0131, B\u00fclent Baratal\u0131, Alaattin Y\u00fcksel, Urla Ziraat Odas\u0131 Ba\u015fkan\u0131 Nurettin K\u0131l\u0131n\u00e7, oda, dernek ve sivil toplum kurulu\u015flar\u0131n\u0131n ba\u015fkanlar\u0131 ile temsilcileri, siyasi parti temsilcileri, meclis \u00fcyeleri, muhtarlar, \u00fcreticiler, bas\u0131n temsilcileri ve vatanda\u015flar kat\u0131ld\u0131. Festival halk danslar\u0131 g\u00f6sterileriyle ba\u015flad\u0131.\u00a0<\/p>\n<p>Tugay: Herhangi tar\u0131msal \u00fcretimin \u00f6tesinde bir de\u011ferdir<br \/>\n\u0130zmir B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 Dr. Cemil Tugay, \u201cZeytincilik, \u0130zmir i\u00e7in herhangi bir tar\u0131msal \u00fcretimin \u00f6tesinde bir de\u011ferdir. Bu kentin karakteri, halk\u0131n\u0131n eme\u011fi, sofras\u0131n\u0131n bereketi, kadim k\u00fclt\u00fcr\u00fcn\u00fcn haf\u0131zas\u0131d\u0131r zeytin. \u0130klim ko\u015fullar\u0131n\u0131n zorla\u015ft\u0131\u011f\u0131, maliyetlerin artt\u0131\u011f\u0131 \u015fu d\u00f6nemde topra\u011f\u0131ndan kopmayan \u00fcreticilerimizin de direni\u015finin simgesidir. Zeytin, Akdeniz\u2019in her \u00fclkesinde \u00f6zel bir yere sahip. \u0130spanya\u2019da End\u00fcl\u00fcs, \u0130talya\u2019da Toskana, Yunanistan\u2019da Girit. Bu b\u00f6lgeler yaln\u0131zca iyi \u00fcretim yapt\u0131klar\u0131 i\u00e7in de\u011fil, \u00fcr\u00fcnlerine bir hik\u00e2ye katt\u0131klar\u0131, g\u00fc\u00e7l\u00fc markalar olu\u015fturduklar\u0131 i\u00e7in bug\u00fcn d\u00fcnyada biliniyor. Bizim de zeytin konusunda k\u00f6kl\u00fc bir k\u00fclt\u00fcr\u00fcm\u00fcz, \u00e7ok b\u00fcy\u00fck bir \u00fcretim g\u00fcc\u00fcm\u00fcz var. Ama markala\u015fma ve pazarlama konusunda hen\u00fcz potansiyelimizi ortaya koyamad\u0131\u011f\u0131m\u0131z\u0131 hepimiz g\u00f6r\u00fcyoruz. Bir \u00fcr\u00fcn\u00fcn hak etti\u011fi de\u011fere ula\u015fmas\u0131 i\u00e7in yaln\u0131zca \u00fcretmek yetmiyor; hi\u00e7bir \u00fcr\u00fcn i\u00e7in bu yeterli de\u011fil. Anlatmak, g\u00f6r\u00fcn\u00fcr k\u0131lmak, d\u00fcnya ile payla\u015fmak gerekiyor. \u0130\u015fte bu festival tam da bu y\u00fczden \u00f6nemli. Hem zeytinimizin kalitesini hem de bu co\u011frafyan\u0131n ruhunu, Urla\u2019n\u0131n kendine \u00f6zg\u00fc k\u00fclt\u00fcr\u00fcn\u00fc daha geni\u015f kitlelere duyurmak i\u00e7in bir f\u0131rsat sunuyor\u201d dedi.<\/p>\n<p>5 stratejik ad\u0131m hayata ge\u00e7iyor<br \/>\nZeytincili\u011fi b\u00fct\u00fcnc\u00fcl bir yakla\u015f\u0131mla destekleyecek be\u015f stratejik ad\u0131m\u0131 hayata ge\u00e7ireceklerini belirten Tugay, \u201cBirincisi, \u0130zmir Zeytin Ara\u015ft\u0131rmalar\u0131 Enstit\u00fcs\u00fc. Zeytincili\u011fi bilimle, Ar-Ge ile, modern y\u00f6ntemlerle g\u00fc\u00e7lendirecek bir merkez kurmay\u0131 planl\u0131yoruz. \u0130kincisi, Zeytincilik Akademisi. \u00dcreticilerimizin, gen\u00e7lerin ve sekt\u00f6r \u00e7al\u0131\u015fanlar\u0131n\u0131n e\u011fitim ihtiya\u00e7lar\u0131na cevap verecek; ustal\u0131kla bilimi bulu\u015fturan bir yap\u0131 olu\u015fturuyoruz. \u00dc\u00e7\u00fcnc\u00fcs\u00fc, \u0130zmir Zeytinya\u011f\u0131 Kalite Program\u0131. Kaliteyi art\u0131rmay\u0131, uluslararas\u0131 standartlara uyumu g\u00fc\u00e7lendirmeyi ve \u0130zmir\u2019in ya\u011f\u0131n\u0131 d\u00fcnya sahnesine ta\u015f\u0131may\u0131 hedefliyoruz. D\u00f6rd\u00fcnc\u00fcs\u00fc, \u0130zmir Zeytin Rotas\u0131. Zeytinin k\u00fclt\u00fcr\u00fcn\u00fc, mutfa\u011f\u0131n\u0131 ve hik\u00e2yesini turizmle bulu\u015fturan \u00f6zel bir deneyim rotas\u0131 haz\u0131rlayaca\u011f\u0131z. Be\u015fincisi, \u0130zmir Olive Export Hub kuraca\u011f\u0131z. Kooperatifleri ortak bir marka alt\u0131nda ihracata haz\u0131rlayan, uluslararas\u0131 pazarda rekabet g\u00fcc\u00fcn\u00fc art\u0131ran bir merkez olu\u015fturaca\u011f\u0131z. Bu be\u015f ad\u0131m; zeytini sadece ge\u00e7mi\u015fin miras\u0131 olmaktan \u00e7\u0131kar\u0131p, gelece\u011fin g\u00fc\u00e7l\u00fc ekonomik ve k\u00fclt\u00fcrel de\u011feri olarak ele ald\u0131\u011f\u0131m\u0131z\u0131n g\u00f6stergesi olacak\u201d dedi.\u00a0<\/p>\n<p>\u201cHer stant, bir ailenin eme\u011fini anlat\u0131yor\u201d<br \/>\nUrla\u2019n\u0131n meyvecili\u011fi, zeytincili\u011fi, ba\u011fc\u0131l\u0131\u011f\u0131 ve zanaat\u0131 ile her zaman \u0130zmir\u2019in en \u00f6zel il\u00e7elerinden birisi oldu\u011funu belirten Tugay, s\u00f6zlerine \u015f\u00f6yle devam etti: \u201cBu topraklarda y\u00fczlerce binlerce \u00fcretici, y\u0131llard\u0131r ayn\u0131 a\u011fa\u00e7lara emek veriyor. Kirazdan \u00fcz\u00fcm ba\u011flar\u0131na, mandalinadan incire uzanan \u00fcretim \u00e7e\u015fitlili\u011fi Urla\u2019ya benzersiz bir karakter kazand\u0131r\u0131yor ve zeytin, bu karakterin merkezinde, kalbinde yer al\u0131yor. Festivalimiz; zeytinin hem k\u00fclt\u00fcrel hem estetik y\u00f6n\u00fcn\u00fc g\u00f6r\u00fcn\u00fcr k\u0131lan \u00f6zel bir sahne sunuyor. Burada gezece\u011finiz her stant, bir ailenin eme\u011fini; kat\u0131laca\u011f\u0131n\u0131z her at\u00f6lye, zeytinin sanatla kurdu\u011fu ba\u011f\u0131 anlatacak. Zeytin; sabr\u0131n, eme\u011fin ve k\u00fclt\u00fcr\u00fcn a\u011fac\u0131d\u0131r. Bu festival de bu a\u011fac\u0131n k\u00f6kleriyle sanat\u0131n dallar\u0131n\u0131 bulu\u015fturan bir k\u00f6pr\u00fcd\u00fcr\u201d dedi.<\/p>\n<p>Balkan: Zeytin bu topraklar i\u00e7in meyveden \u00e7ok daha fazlas\u0131d\u0131r<br \/>\nG\u00f6reve geldikleri g\u00fcnden bu yana zeytin \u00fcreticilerine verdikleri destekleri anlatan Urla Belediye Ba\u015fkan\u0131 Sel\u00e7uk Balkan, \u201cBug\u00fcn zeytinin ruhuyla sanat\u0131n ahenginin bulu\u015ftu\u011fu festivalimizdeyiz. Bu topraklar i\u00e7in zeytin, bir meyveden \u00e7ok daha fazlas\u0131d\u0131r. K\u00f6kleri insanl\u0131\u011f\u0131n hat\u0131rlayabildi\u011finden \u00e7ok daha ileri bir haf\u0131za ta\u015f\u0131r. Klazomenai bu topraklardad\u0131r. Antik d\u00f6nemlerden g\u00fcn\u00fcm\u00fcze bu kadim k\u00fclt\u00fcr bize miras kalan hazinedir. Bu topraklarda ba\u015flayan hikaye sanatla bulu\u015facak, bilimle g\u00fc\u00e7lenecek, gastronomiyle lezzetlenecek\u201d \u015feklinde konu\u015ftu. Balkan, destekleri i\u00e7in Ba\u015fkan Dr. Cemil Tugay&#8217;a te\u015fekk\u00fcr etti.\u00a0<\/p>\n<p>K\u0131l\u0131n\u00e7: Zeytin bar\u0131\u015ft\u0131r<br \/>\nUrla Ziraat Odas\u0131 Ba\u015fkan\u0131 Nurettin K\u0131l\u0131n\u00e7, \u201cBurada eme\u011fi hep birlikte kutluyoruz. Zeytin bar\u0131\u015ft\u0131r, bilgeli\u011fin sembol\u00fcd\u00fcr, \u00f6l\u00fcms\u00fczl\u00fckt\u00fcr. Her tanesinde al\u0131n teri vard\u0131r. Biz \u00fcreticimizin yan\u0131nda olmaya, zeytinya\u011f\u0131m\u0131za de\u011fer katacak her \u00e7al\u0131\u015fman\u0131n i\u00e7inde olmaya devam edece\u011fiz. Bu festivalin \u00fcreticimize moral, t\u00fcketiciye bilin\u00e7 getirmesini diliyorum\u201d dedi.\u00a0<\/p>\n<p>Yar\u0131\u015fmalar yap\u0131ld\u0131<br \/>\nEn iyi zeytinya\u011f\u0131 \u015fi\u015fesi yar\u0131\u015fmas\u0131 da yap\u0131ld\u0131. Yar\u0131\u015fmada birinci Deniz Alper G\u00fcrel, ikinci Alanur T\u00fcrko\u011flu, \u00fc\u00e7\u00fcnc\u00fc Feyza Sinem Ta\u015f oldu. Zeytin Yar\u0131\u015fmas\u0131\u2019nda ise Cavit Korkmaz birinci, Naime Polat ikinci, Ay\u015fe Elma ise \u00fc\u00e7\u00fcnc\u00fc oldu.\u00a0<\/p>\n<p>23 Kas\u0131m&#8217;a kadar devam edecek<br \/>\nUluslararas\u0131 Zeytin ve Sanat Festivali; 23 Kas\u0131m Pazar g\u00fcn\u00fcne kadar devam edecek. Zeytin temal\u0131 sergiler, uluslararas\u0131 sanat\u00e7\u0131 performanslar\u0131, zeytin ve zeytinya\u011f\u0131 tad\u0131mlar\u0131, s\u00f6yle\u015filer, \u00e7ocuk at\u00f6lyeleri, yerel \u00fcretici stantlar\u0131, konserler ve g\u00f6steriler ile her ya\u015ftan ziyaret\u00e7iye unutulmaz bir deneyim sunacak.<\/p>\n<p>\u00a0<\/p>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130zmir B\u00fcy\u00fck\u015fehir Belediye Ba\u015fkan\u0131 Dr. Cemil Tugay, \u0130zmir B\u00fcy\u00fck\u015fehir Belediyesi ve Urla Belediyesi taraf\u0131ndan d\u00fczenlenen 2. Uluslararas\u0131 Urla Zeytin ve Sanat Festivali&#8217;nin a\u00e7\u0131l\u0131\u015f\u0131na kat\u0131ld\u0131.<\/p>\n","protected":false},"author":1,"featured_media":6965,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[457,392,171,440,682],"class_list":["post-6964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-baskani","tag-belediye","tag-izmir","tag-uluslararasi","tag-zeytin"],"_links":{"self":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/6964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=6964"}],"version-history":[{"count":0,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/6964\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media\/6965"}],"wp:attachment":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=6964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=6964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=6964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}