{"id":9508,"date":"2026-02-11T00:45:46","date_gmt":"2026-02-10T21:45:46","guid":{"rendered":"https:\/\/vansondakikahaberler.com.tr\/index.php\/2026\/02\/11\/ayd-alisveris-ekonomisi-zirvesi-16-kez-gerceklestirildi\/"},"modified":"2026-02-11T00:45:46","modified_gmt":"2026-02-10T21:45:46","slug":"ayd-alisveris-ekonomisi-zirvesi-16-kez-gerceklestirildi","status":"publish","type":"post","link":"https:\/\/vansondakikahaberler.com.tr\/index.php\/2026\/02\/11\/ayd-alisveris-ekonomisi-zirvesi-16-kez-gerceklestirildi\/","title":{"rendered":"AYD Al\u0131\u015fveri\u015f Ekonomisi Zirvesi 16. kez ger\u00e7ekle\u015ftirildi"},"content":{"rendered":"<p>Al\u0131\u015fveri\u015f Merkezleri ve Yat\u0131r\u0131mc\u0131lar\u0131 Derne\u011fi\u2019nin (AYD) her y\u0131l d\u00fczenledi\u011fi\u00a0\u201cAYD Al\u0131\u015fveri\u015f Ekonomisi Zirvesi\u201dnin 16.\u2019s\u0131, 9 Aral\u0131k 2025 Sal\u0131 g\u00fcn\u00fc Swissotel The Bosphorus \u0130stanbul\u2019da ve e\u015f zamanl\u0131 olarak\u00a0digitalnetworkalkas.com\u00a0internet sitesinde hibrit olarak ger\u00e7ekle\u015ftirildi.\u00a0Alka\u015f i\u015f birli\u011fiyle d\u00fczenlenen\u00a0zirve, ticari gayrimenkul ve AVM yat\u0131r\u0131mc\u0131lar\u0131 ile perakendenin \u00f6nde gelen isimlerini bir araya getirerek sekt\u00f6re \u0131\u015f\u0131k tuttu. Fiba Commercial Properties ana sponsorlu\u011funda d\u00fczenlenen zirvede al\u0131\u015fveri\u015f ekonomisinin gelece\u011fi hakk\u0131nda de\u011ferli g\u00f6r\u00fc\u015fler payla\u015f\u0131l\u0131rken, \u201c1 Numaral\u0131 Markalar\u201d \u00f6d\u00fclleri de sahiplerini buldu. \u0130stanbul Ticaret Odas\u0131 Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u015eekib Avdagi\u00e7\u2019in de kat\u0131ld\u0131\u011f\u0131 zirve; Nuri \u015eapkac\u0131 (AYD Y\u00f6netim Kurulu Ba\u015fkan\u0131) ve Yurdaer Kahraman\u2019\u0131n (Fiba CP CEO ve Y\u00f6netim Kurulu \u00dcyesi) a\u00e7\u0131l\u0131\u015f konu\u015fmalar\u0131yla ba\u015flad\u0131.\u00a0<\/p>\n<p>AYD Y\u00f6netim Kurulu Ba\u015fkan\u0131 Nuri \u015eapkac\u0131, a\u00e7\u0131l\u0131\u015f konu\u015fmas\u0131nda \u201cBug\u00fcn burada yaln\u0131zca AVM sekt\u00f6r\u00fcn\u00fcn mevcut durumunu payla\u015fmak i\u00e7in de\u011fil; T\u00fcrkiye\u2019nin ticari gayrimenkul vizyonuna birlikte y\u00f6n vermek ve \u00f6n\u00fcm\u00fczdeki d\u00f6nemin yol haritas\u0131n\u0131 ortak ak\u0131lla \u015fekillendirmek i\u00e7in bir araday\u0131z. Bu vizyonu konu\u015furken, i\u00e7inde bulundu\u011fumuz gayrimenkul sekt\u00f6r\u00fcn\u00fcn k\u00fcresel \u00f6l\u00e7ekte nas\u0131l bir g\u00fcce sahip oldu\u011funu da do\u011fru okumam\u0131z gerekiyor.\u00a0Bahsetti\u011fimiz gayrimenkul sekt\u00f6r\u00fc, k\u00fcresel gayrisafi yurt i\u00e7i has\u0131lan\u0131n yakla\u015f\u0131k d\u00f6rt kat\u0131 b\u00fcy\u00fckl\u00fc\u011fe sahip bir alan. T\u00fcm fiziki alt\u0131nlar\u0131n toplam de\u011ferinden 20 kat daha de\u011ferli! K\u00fcresel gayrimenkullerin toplam de\u011feri, d\u00fcnya borsalar\u0131n\u0131n tamam\u0131n\u0131n de\u011ferinin \u00fc\u00e7 kat\u0131. Bu devasa hacmin i\u00e7inde ticari gayrimenkullerin pay\u0131 ise y\u00fczde 15 d\u00fczeyinde. T\u00fcrkiye, bu b\u00fcy\u00fck pastadan \u00e7ok daha y\u00fcksek bir pay alma potansiyeline sahip. Bu nedenle sekt\u00f6r\u00fcm\u00fcz, do\u011fru bir vizyonla ele al\u0131nmay\u0131 fazlas\u0131yla hak ediyor.\u201d dedi.<\/p>\n<p>\u015eapkac\u0131, s\u00f6zlerine \u015f\u00f6yle devam etti: \u201c2025 y\u0131l\u0131 Ekim sonu itibar\u0131yla sekt\u00f6r\u00fcm\u00fcz, y\u0131l\u0131n ilk on ay\u0131nda metrekare verimlili\u011finde y\u00fczde 29 b\u00fcy\u00fcme kaydetti. Ekim sonunda a\u00e7\u0131klanan y\u0131ll\u0131k enflasyonun y\u00fczde 32,87 oldu\u011funu dikkate ald\u0131\u011f\u0131m\u0131zda, reel olarak cirolarda s\u0131n\u0131rl\u0131 bir daralma oldu\u011funu g\u00f6r\u00fcyoruz. Ziyaret\u00e7i giri\u015fleri ise ayn\u0131 d\u00f6nemde y\u00fczde 3,4 oran\u0131nda azald\u0131. Bu tablo asl\u0131nda enflasyon hedeflerine y\u00f6nelik politikalar\u0131n do\u011fal ve \u00f6ng\u00f6r\u00fclebilir bir yans\u0131mas\u0131d\u0131r. Biz AVM yat\u0131r\u0131mc\u0131lar\u0131 olarak bu d\u00f6nemde sadece ayakta kalmaktan da \u00f6te, daha da ilerleyebilmenin yollar\u0131n\u0131 ar\u0131yor; elimizden gelen katk\u0131y\u0131 vermeye devam ediyoruz. T\u00fcm bu ko\u015fullar alt\u0131nda yat\u0131r\u0131mlar taraf\u0131na bakt\u0131\u011f\u0131m\u0131zda, 2026 y\u0131l\u0131nda T\u00fcrkiye\u2019de 6 yeni al\u0131\u015fveri\u015f merkezinin a\u00e7\u0131lmas\u0131 planlan\u0131yor. Fakat \u00f6nemle belirtmek gerekir ki bu projelerin neredeyse tamam\u0131n\u0131n in\u015faat\u0131 pandemi \u00f6ncesine dayan\u0131yor. Ola\u011fan d\u0131\u015f\u0131 ko\u015fullar sebebiyle yava\u015flayan s\u00fcre\u00e7ler \u015fimdi tamamlanma a\u015famas\u0131na geliyor. T\u00fcrkiye, gen\u00e7 n\u00fcfusu, g\u00fc\u00e7l\u00fc AVM altyap\u0131s\u0131, \u00e7e\u015fitlenen t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131 ve stratejik konumuyla uluslararas\u0131 yat\u0131r\u0131mc\u0131lar i\u00e7in h\u00e2l\u00e2 y\u00fcksek potansiyel ta\u015f\u0131yan bir pazard\u0131r.\u00a0Ancak hem d\u00fcnyada ve \u00fclkemizde ya\u015fanan ekonomik dalgalanmalar hem de mevzuattaki belirsizlikler, yerli ve yabanc\u0131 yat\u0131r\u0131mc\u0131lar\u0131n uzun vadeli planlar\u0131nda daha temkinli ad\u0131m atmas\u0131na yol a\u00e7\u0131yor. Reel cirolardaki bask\u0131, artan maliyetler ve k\u00fcresel uygulamalardan ayr\u0131\u015fan d\u00fczenlemeler, yat\u0131r\u0131mc\u0131n\u0131n finansal manevra alan\u0131n\u0131 ciddi \u015fekilde daralt\u0131yor. Bu nedenle hem yeni AVM yat\u0131r\u0131mlar\u0131nda hem de mevcut merkezlerin yenileme\u2013modernizasyon s\u00fcre\u00e7lerinde ciddi bir yava\u015flama g\u00f6r\u00fcyoruz. Bu durum sekt\u00f6r\u00fcn b\u00fcy\u00fcme dinamiklerini s\u0131n\u0131rlayan kritik bir fakt\u00f6r h\u00e2line gelmi\u015ftir.\u201d<\/p>\n<p>\u201cT\u00fcrkiye al\u0131\u015fveri\u015f merkezi sekt\u00f6r\u00fc 50 milyar dolar yat\u0131r\u0131m hacmine sahip\u201d<\/p>\n<p>Konu\u015fmas\u0131nda AVM yat\u0131r\u0131mlar\u0131n\u0131n \u00fclke ekonomisi a\u00e7\u0131s\u0131ndan ne anlama geldi\u011finin alt\u0131n\u0131 \u00e7izen\u00a0AYD Ba\u015fkan\u0131\u00a0Nuri \u015eapkac\u0131; \u201cT\u00fcrkiye al\u0131\u015fveri\u015f merkezi sekt\u00f6r\u00fc 50 milyar dolar yat\u0131r\u0131m hacmine sahip. T\u00fcrkiye\u2019de 450 AVM\u2019de faaliyet g\u00f6steren y\u00fczlerce marka ve yakla\u015f\u0131k 43 bin ma\u011faza var. Y\u0131lda 2,5 milyar ki\u015fi, yani her ay T\u00fcrkiye n\u00fcfusunun 2,5 kat\u0131 kadar ziyaret\u00e7i al\u0131\u015fveri\u015f merkezlerini ziyaret ediyor. AVM ekosistemi do\u011frudan 600 bin ki\u015fiye, dolayl\u0131 olarak 2,1 milyon ki\u015fiye istihdam sa\u011fl\u0131yor. Her y\u0131l milyarlarca liral\u0131k vergi kayna\u011f\u0131 olu\u015fturan; kay\u0131t i\u00e7i ekonomiyi g\u00fc\u00e7lendiren ve turizme katk\u0131 veren \u00e7ok \u00f6nemli bir ekonomik omurgadan s\u00f6z ediyoruz. AVM\u2019ler ayn\u0131 zamanda perakendenin k\u00fcreselle\u015fmesinde bir kald\u0131ra\u00e7 etkisi yarat\u0131yor. Ulusal markalar\u0131m\u0131z\u0131n b\u00fcy\u00fcmesi, yurt d\u0131\u015f\u0131na a\u00e7\u0131lmas\u0131 ve yabanc\u0131 markalar\u0131n T\u00fcrkiye\u2019yi tercih etmesi bu ekosistemin g\u00fcc\u00fcyle m\u00fcmk\u00fcn oluyor.\u201d dedi.<\/p>\n<p>AVM sekt\u00f6r\u00fcn\u00fcn gelece\u011fi ve at\u0131lmas\u0131 gereken ad\u0131mlar<\/p>\n<p>\u015eapkac\u0131, AVM sekt\u00f6r\u00fcn\u00fcn gelece\u011fine ili\u015fkin \u00f6nemli ba\u015fl\u0131klar\u0131 da \u015f\u00f6yle s\u0131ralad\u0131: \u201cMevcut yat\u0131r\u0131mlar art\u0131k b\u00fcy\u00fcmenin y\u00fck\u00fcn\u00fc ta\u015f\u0131makta zorlan\u0131yor. Yeni yat\u0131r\u0131m ise neredeyse durma noktas\u0131nda. Yat\u0131r\u0131m olmadan bu faydan\u0131n s\u00fcrd\u00fcr\u00fclebilir olmas\u0131 m\u00fcmk\u00fcn de\u011fildir. Oysa bug\u00fcn T\u00fcrkiye\u2019nin AVM yat\u0131r\u0131mc\u0131s\u0131; lojistikten ofise, karma projelerden turizme kadar geni\u015f bir alanda yat\u0131r\u0131m yapma kapasitesine sahip g\u00fc\u00e7l\u00fc bir ticari gayrimenkul yat\u0131r\u0131mc\u0131s\u0131d\u0131r. Bu potansiyeli hayata ge\u00e7irebilmek i\u00e7in elbette kamu taraf\u0131ndan da beklentilerimiz var. Yat\u0131r\u0131m ortam\u0131n\u0131n tekrar \u00e7ekici hale gelmesi i\u00e7in uluslararas\u0131 normlarla uyumlu, sosyal konuttan ayr\u0131lan, tan\u0131m\u0131 ve i\u00e7eri\u011fiyle uzmanla\u015fm\u0131\u015f bir ticari gayrimenkul mevzuat\u0131na; bir ba\u015fka deyi\u015fle enflasyon ger\u00e7ekleriyle uyumlu, piyasa rayi\u00e7leri do\u011frultusunda, s\u00f6zle\u015fme serbestisine dayand\u0131r\u0131lacak bir ticari gayrimenkul kira rejimine ihtiya\u00e7 vard\u0131r. Mevcut t\u0131kan\u0131kl\u0131k yaln\u0131zca bizi de\u011fil, b\u00fcy\u00fcmek isteyen t\u00fcm markalar\u0131, \u00fclkemize gelmek isteyen uluslararas\u0131 perakendecileri de etkiliyor. Bu markalara yer bulmakta zorlan\u0131yoruz. Bu nedenle buradan t\u00fcm perakendecilere de bir davet yapmak istiyorum: Cirolar\u0131 nas\u0131l art\u0131r\u0131r\u0131z, verimlili\u011fi nas\u0131l y\u00fckseltiriz, markalar nas\u0131l b\u00fcy\u00fcr, ihtiya\u00e7lar ve \u00e7\u00f6z\u00fcmler nelerdir? Gelin ortak masada bunlar\u0131 konu\u015fal\u0131m. \u00c7\u00fcnk\u00fc AVM yat\u0131r\u0131mc\u0131s\u0131n\u0131n bu talepleri bir ayr\u0131cal\u0131k de\u011fil; sekt\u00f6r\u00fcn tamam\u0131n\u0131n s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcmesi i\u00e7in gerekli altyap\u0131n\u0131n olu\u015fturulmas\u0131 i\u00e7indir. 2026 beklentileri, 2025\u2019ten \u00e7ok farkl\u0131 g\u00f6r\u00fcnm\u00fcyor. Ancak y\u0131l\u0131n son \u00e7eyre\u011finde enflasyonun a\u015fa\u011f\u0131 y\u00f6nl\u00fc hareketiyle belki daha olumlu bir tablo m\u00fcmk\u00fcn olabilir. 2026 sonunda finansmana eri\u015fimin kolayla\u015fmas\u0131 h\u00e2linde yeni projeleri tekrar konu\u015fmaya ba\u015flayabiliriz. Ticari gayrimenkul yat\u0131r\u0131mc\u0131lar\u0131 olarak kamu ile etkin i\u015f birli\u011fi, perakendeci ile yap\u0131c\u0131 diyalog i\u00e7inde olmak zorunday\u0131z.\u201d<\/p>\n<p>16. AYD Al\u0131\u015fveri\u015f Ekonomisi Zirvesi; Fatih Keresteci-Ekonomist, Cem Eri\u00e7-AYD S\u00fcrd\u00fcr\u00fclebilirlik Komitesi Ba\u015fkan\u0131, \u00dcmit Nazl\u0131 Boyner-Boyner Grup, Selen Okay Ak\u00e7al\u0131-Yan\u0131nday\u0131z Derne\u011fi, William J. Sebring-URBnARQ,\u00a0Ya\u011fmur Ya\u015far-R\u00f6nesans Gayrimenkul, Serhan \u00c7etinsaya-Arta\u015f Holding, Volkan Mumcu-Tavuk D\u00fcnyas\u0131, Yusuf Tan\u0131k-Nata Holding, Dilek \u00c7apano\u011flu-Aqua Florya, Kaya Demirer-TURY\u0130D, Mehmet T. Nane-Pegasus Hava Yollar\u0131, Nevzat Yavan- Esas Gayrimenkul, Tamer \u00d6zmen-Mintus, Francesco Pupillo, MAPIC, Semet Yola\u00e7 Canl\u0131el-ECE T\u00fcrkiye, Dilara Neyi\u015f\u00e7i \u00c7a\u011fl\u0131-MR. DIY T\u00fcrkiye, Simge Telman-Demsa Group, Sinem Turanl\u0131-Sephora T\u00fcrkiye, \u00d6mer Tavilo\u011flu-Mudo, Sena Suerdem-Ki\u011f\u0131l\u0131, Zeynep Do\u011fan, G\u00fcrmen Grup gibi i\u015f d\u00fcnyas\u0131ndan de\u011ferli isimlerin kat\u0131ld\u0131\u011f\u0131 panel ve oturumlarla ger\u00e7ekle\u015fti.\u00a0<\/p>\n<p>16. AYD Al\u0131\u015fveri\u015f Ekonomisi Zirvesi, \u201c1 Numaral\u0131 Markalar\u201d \u00d6d\u00fcl T\u00f6reni ile son buldu.f<\/p>\n<p>\u00a0<\/p>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Al\u0131\u015fveri\u015f Merkezleri ve Yat\u0131r\u0131mc\u0131lar\u0131 Derne\u011fi\u2019nin (AYD) her y\u0131l d\u00fczenledi\u011fi\u00a0\u201cAYD Al\u0131\u015fveri\u015f Ekonomisi Zirvesi\u201dnin 16.\u2019s\u0131, 9 Aral\u0131k 2025 Sal\u0131 g\u00fcn\u00fc Swissotel The Bosphorus \u0130stanbul\u2019da ve e\u015f zamanl\u0131 olarak\u00a0digitalnetworkalkas.com\u00a0internet sitesinde hibrit olarak ger\u00e7ekle\u015ftirildi.<\/p>\n","protected":false},"author":1,"featured_media":9509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[2374,1857,1106,118,380],"class_list":["post-9508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-alisveris","tag-gayrimenkul","tag-ticari","tag-turkiye","tag-yatirim"],"_links":{"self":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/9508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=9508"}],"version-history":[{"count":0,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/9508\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media\/9509"}],"wp:attachment":[{"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=9508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=9508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vansondakikahaberler.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=9508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}